We’ve been executing ABM campaigns for our clients for some time now and, as a result, we have learned some surefire ways to succeed; the first is determining if it’s a good fit for your company.
Deciding what strategies will work best for your organization can be tricky, and after finally deciding what direction to go in you may be lost on where to start. With these 6 steps, setting up your ABM campaign will be a breeze.
We’re surrounded by numbers. Think about your daily life – how many times do numbers come up? For example, I made x amount of dollars this week, or conversely (especially since it’s the holiday season) I spent x amount of dollars this week. What about how long you spent working on a project at work? Or how many sales have you made this month and how many do you need to make next month?
