CASE STUDY

How Cartridge World Used RenderTribe’s Paid, SEO & Content Strategy to Increase Its Digital Presence to Drive Engagement

Known globally as the world’s largest office printing franchise, Cartridge World boasts more than 600 franchises. For more than 20 years, Cartridge World’s exceptional commitment to franchise owners has led to outstanding achievements at the store and corporate level.

Cartridge World has been known in the US for its local presence as a brick and mortar store ink, toner and printer supplier. However, to keep up with the shift to digital, they wanted to re-brand to be a provider of B2B printer services and after some due diligence, engaged RenderTribe for a lab and strategy.

Learn how Cartridge World was able to increase paid conversion rates by 124%, shifted content focus and increased local rankings by 12% using an informed content and paid strategy.

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